Brilliant piece on the herostratic fame concept, that connection to nuisance streamers is spot-on. The ordinary-extraordinary strategy bit reminds me of when my old boss would always leave meetings early, then one day stayed till the end and everyone paid closer atention because it was so unexpected. Also gotta try that Balvenie DoubleWood in the Whiskey Smash recipe, sounds like it'd add some nice caramel undertones that most bartenders probly miss with whatever well whiskey they grab.
Brilliant piece on the herostratic fame concept, that connection to nuisance streamers is spot-on. The ordinary-extraordinary strategy bit reminds me of when my old boss would always leave meetings early, then one day stayed till the end and everyone paid closer atention because it was so unexpected. Also gotta try that Balvenie DoubleWood in the Whiskey Smash recipe, sounds like it'd add some nice caramel undertones that most bartenders probly miss with whatever well whiskey they grab.
Cheers! Great example with your old boss. I reckon he only did that once…